


You’re one step away from a simpler lawn system. The Anti-Chemical Lawn Blueprint gives you a clear, Upper Midwest–specific plan to cut back chemicals, reduce maintenance, and stop overthinking your yard. No fluff. No perfection pressure. Just practical steps you can start this week.
In less than an hour, you’ll know exactly how to mow, water, fertilize (once a year), manage weeds intelligently, and begin shrinking your lawn on your terms. This is about saving time, reducing inputs, and building something more resilient. Let’s get started.
That’s where The Anti-Chemical Lawn Blueprint comes in.
Stop chasing the 'perfect' lawn and embrace the 'good enough'. Save time, energy, and money.

Learn best practices to eliminate chemicals and provide food for pollinators and songbirds.
Clean water is critical for our future and must be protected. That starts with you.

I had a landscape company spraying thousands of gallons of chemicals in our environment, maintaining thousands of acres of lawn, and planting hundreds of plants that didn't provide food or shelter for our Upper Midwest songbirds and insects.
It was what we did.
It was was the status quo.
It was all wrong.
Cancer rates are skyrocketing. Insect and songbird populations are plummeting. Billions of gallons of water are rendered undrinkable.
We simply can't do that anymore and we need to work together in our home landscapes to: eliminate chemicals, feed pollinators, save clean water, and store carbon.
This e-book sets out your blueprint to make the world a safer, better place for our kids, pets, families, and our future.
-Brad
If you don’t see noticeable improvements in just 30 days, I’ll refund your full $7 investment — no questions asked!